What’s Your Brand?

So it’s a new year and a new you right? Isn’t that how it goes? As the New Year rings in, we tend to have this innate need to make resolutions. You know the ones – I’m going to be fitter than ever before, lose ‘bajillions’ of weight, save more, drink less, do more and the list goes on!

As you make all these promises to the universe this New Year, take a few moments to actually stop and think about brand you. Now when I talk about brand you, there isn’t an error there, I’m not meaning something else; I’m talking about your own personal brand.

Have you tried to google yourself lately? Do yourself a favour, go into google, type in your name and see what comes up. You might actually be surprised with the results.

What you put out there on the internet will stick, no matter what the security level of your Facebook or Instagram accounts hold. A famous quote from that social media movie you may remember, “the internet’s not written in pencil, it’s written in ink”. That post you may put up about the weekend you’ve had or your boss or that photo of a wild night out, is up there forever and can be very difficult to remove. Think of it as your digital footprint, however unlike footprints in the sand, it won’t wash away as easily with water. It’s a good idea to think before you hit that post button. Ask yourself if it’s something you would want your client or mum to see, remember it could be a potential employer looking at it!

One great piece of advice I received is, “Don’t read the comments!”

You know the ones where something has been popped up by your favourite news publication and hundreds of keyboard warriors take to the battlefield throwing words and opinions around that in most cases they would never dare to say to someone’s face. Worse still, you take on the stance of one of these warriors and join in the battle like a scene from Braveheart, your hands at the ready to comment. These comments, regardless of your settings, will show up in google searches whether you like it or not. Keep in mind before you post that what you are saying is going out to the world and there are people waiting and watching. Remember, all of this is ‘your brand’ and what the public may think of that brand is a big part of your success and the best news is it can be controlled by you.

In the past branding has purely been to market corporations, however let’s face it the digital age is here and here to stay and you have two choices, ignore it and let the world create it on your behalf or pick up the ball, run with it and create your own digital destiny.

Fiona Blayney

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Welcome to 2015!

Hello everyone and welcome to 2015!

We hope the festive season was one filled with relaxation and you spent some quality time with all of your friends and family.

We have so many exciting plans for you in the year ahead, all based on your feedback!  We thought it would be great to share some of the excitement with you….

  • An array of great training sessions to help you do things faster and smarter
  • Even more daily tips and hints to help make your lives easier and save you time and of course, reduce your stress
  • Growth Growth Growth – We will be running New Business Bootcamp again this year by popular demand
  • New Business Tools – We have all the training, tools and support you need to grow your business
  • Coaching Programs – reasonably priced coaching programs to give you or your team members that extra push
  • More resources than you can poke a stick at – continually adding documents, templates, procedures and forms – oh my!
  • Additional staff to provide you with a personal on hand training manager who can assist with your challenges and goals
  • Live events in major capital cities so you can join us in the flesh

If you are new to REAL+ Online, we welcome you, if you’re a seasoned veteran to this online world then welcome back!

The 2015 calendar of events will be out shortly and we will letting you know of all the fantastic webinars coming up over the next few months.

On another note, we wish to welcome Heidi Walkinshaw to our team!  Heidi comes to us with a wealth of knowledge and experience in the online coaching and training world and we are thrilled to have her apart of the REAL+ Team.  Heidi will be in touch with a few of you over the coming months and will be out on the road with us too!

I am looking forward to seeing everyone maximise their growth, profit and time in 2015.

Virtual regards,

Fiona

P.S Check out the REAL+ team you’ll find us in the community.

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